No short cuts to success…
Evisible began in 2007 as a Digital Marketing Agency specialising in Search Engine Optimisation and Email broadcast. A lot has changed in SEO since then but some things like Clarity, Authenticity and Accessibility are constant…
Sustainable Organic Search Engine Visibility or SEO, is no ‘one hit wonder’, there is rarely a single magical key term that will deliver you all of the traffic your business needs.
People use search engines with terms that are many and varied and search engines deliver results that are customised specifically to the profile of the user. Therefore your Search Engine Strategy 1st and foremost needs to be able to clearly identify terms that your customer’s are actually using to find the things that your business does…
When we take on your SEO project we begin by looking at a huge range of relevant key terms used by Search Engine users and suggest ways in which a website and all of your related digital channels, can be optimised specifically for the terms that most frequently lead to tangible customer engagement…
Only painstaking observation, well crafted content and continuous study of the evolving ways in which search engines handle search queries, really delivers tangible and sustainable search engine ‘visibility’, not just for a couple of obvious trophy terms, but for as many of different queries that drive the most engaged visitors to your site as possible.
Competitive bench marking, detailed key term sifting, link neighbourhood optimisation, clean mark-up and razor sharp content is the backbone of our SEO service, married with comprehensive analytics, Search Optimised Social and well tuned directory and search engine crawl settings. Ultimately, we craft our SEO services, based first and foremost on the study of our customers unique business requirements.
7 SEO fundamentals
- Fresh and relevant content, updated regularly
- Smart sift and deployment of core keywords
- Well structured, valid code behind the pages
- Frequent and comprehensive observation
- Detailed competitive analysis and bench marking
- Well configured social properties and relevant quality link relationships
- Structured sitemaps and regular crawl management