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Evisible working with leading UK Boutique Hotel chain

Evisible today announced the continuation of their long standing relationship with one of the leading UK Luxury Boutique Hotel chains.

Working closely with Hotel Du Vin’s Hampshire based creative agency Worksunit, Evisible will continue to deliver Search Engine Optimisation and PPC campaign management, building on the success of the last year’s activity during which time Hotel Du Vin have seen significant and sustained growth in visibility against strategic key terms both generally and also specifically in the geographical locations of HDV’s luxury hotels. For example Hotel du Vin now rank first page on Google for ‘Boutique Hotel’ in all of their UK Hotel locations, many of which are 1st place or top 5. This is a highly searched term that also converts well, it is also a term that they had previously not ranked. This has in turn led to a marked and sustained growth in meaningful traffic to the HDV site.

The SEO will continue to be supported by a comprehensive and evolving Google Adwords campaign for new Hotel du Vin locations that are currently yet to establish a high organic Search Engine rank. The current PPC campaigns for Edinburgh, Poole and Newcastle have delivered over 500% return in terms of room and bistro bookings, in a highly competitive sector this has given these new hotels a flying start in a difficult economic environment.

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